On the counterproductivity of motivating people with guilt and blame — aka moralizing
I liked Michael Pollan's Omnivore's Dilemma, which people have suggested I read for years. I like his perspective on food and "food." I don't intend for the following to detract from his overall message, but his chapter 17, "The Ethics of Eating Animals," makes a great example for leadership. Leadership means motivating others, which means changing their emotions. Few of us like when others motivate us with guilt or blame, so I find using leading through those emotions counterproductive. Claiming to appeal to absolute measures of right, wrong, good, bad, or evil tend to polarize. Motivating through guilt or blame…